Paula Scher and her love of the poster explained
A must-see exhibition of poster designs by celebrated graphic designer, Paula Scher, partner of Pentagram New York for Public Theatre is on through this Saturday, Dec 7, at the Manchester School of Art.
The exhibition can be regarded as Design Manchester's thank-you note to Scher who was a keynote speaker, talking about her remarkable career as one of the world’s premier graphic designers, at the Design Manchester 2019 Conference on Friday 22 November.
“As long as I’ve been practicing design, I have been most obsessed with the connection between the work I create and its public. It began when I was a record cover designer in the 70s, working in an area of pop culture where audiences made a connection between graphic design and music. Later in my career, I was happiest working in the public realm where the work existed in the physical form: on the streets, in public spaces, on packaging, and later, through identity systems for cultural organizations, particularly theaters and art museums” says Scher.
“I love the scale of the poster. I love big things outside. I love working on environments and environmental graphics. And I love when other people engage with them” she adds.